Advertising

Digital Advertising

In this day & age it is a necessity to have your brand’s presence on the Internet, because the majority of your customers attention is online.

So if you don’t capitalize on the opportunity that the internet provides, then your competitors most definitely will! And our advertising agency is here to create a formidable presence of your brand online to help you attract all of that attention with mesmerising ad campaigns across the internet.

We help you reach the right people, with the right message, at the right time. Advertising online isn’t just about putting an Ad up on Facebook, Twitter or Instagram.

We can track virtually every step your customer takes in relation to your ad. We use internet tools to test, analyse, manage, track to improve the ad campaign & maximise your ROI.

Radio Advertising

Ever find yourself humming the tune of a jingle you heard many times on the radio while on the way to work? That is a solid example of radio advertising done right.

Is Radio Advertising effective? If your target audience is likely to tune in to a radio station then most definitely yes! No other medium can reach such a broad cross section of potential customers as good as radio can.

In addition to that there’s the attention factor, being able to put your message in front of your potential customers for a dedicated 30 to 60 seconds is invaluable to your business.

You also have the power of repetition by your side, your customer will most likely hear your radio ad multiple times and as you know, repetition enforces recognition, unlike advertising online where the user has an option to skip them.

Cinema Advertising

The beauty of cinema advertising is that they reach your target audience when they are in a very fun & positive mood, what better time and place could you ask for your message to be seen?

We create informative, entertaining and most importantly relevant cinema ads in the movie theatres, which can be extremely effective at grabbing your target audiences’ attention during a time when they are most receptive and open.

From creating and producing on-screen ads to off-screen promotional advertisement our agency provides all sorts of solutions according to your brands needs all across Pune.

TV Advertising

Advertising on Television has been a popular method of advertisement ever since it’s inception. And after all these years brands still favour it because of the large number of people and families who at the end of the day, love to watch their favourite tv shows together.

A massive advantage for brands Is when the people who watch a particular show are their target audience. Television Advertising still provides a massive opportunity for these brand to engage with their audience and have their attention in between their favourite shows right when they are most attentive.

TV still reaches a much larger audience when compared to the local newspapers and radio, and it does so in a very short period of time. Our advertising agency has ran loads of successful campaigns over the years.

Non-Traditional Advertising

Marketing Strategies which rely on unorthodox and new methods of marketing are what we call Non-Traditional Advertising.

All marketing tactics which fall outside the categories of traditional advertising are considered as non-traditional marketing. Our goal when approaching non-traditional marketing ideas with your brand would be to capture interest through our creative and unpredictable campaigns.

We are masters of innovation and our approach involves ad placements in uncommon places & a very unique way to display the ad in such a way that it commands the attention of our unassuming target audience.

The audience tend to view non-traditional ads as more organic, authentic, and relevant at the same time being unexpected & eye-catching.

Newspaper Advertising

Although being around for the longest time than any other form of advertising we see today, Newspaper Advertising is still the first kind of advertising that businesses tend to think about doing.

Because they are a great way to reach a large number of people, especially the older more matured demographic. We help you create ads to target your appropriate markets by running them in sections that most closely relate to your target audience, be it sports, lifestyle or business.

While the offline print based newspapers have declined over the past few years there has been a surge in the numbers of digital newspapers being viewed online which has resulted in the brands ability to target a wide range of demographic.

Magazine Advertising

Outdoor Advertising

Outdoor Advertising works well for promoting your business in a specific geographical location preferably in a location nearby your store / office.

The various kinds of outdoor advertisement we provide are hoardings/billboards, bus shelter, Tricycle, Bus Panels, etc.

Transit advertising on buses, taxicabs & autorickshaws reaches lots of people, especially commuters. Your ad is highly visible, and market research on transit advertising shows that it is a highly effective method of advertising around your locality.

Airport Advertising

80% of business travellers say that they feel a sense of excitement for their upcoming trip, while at the airport. Airport passengers are in alert, excited & a receptive  mindset.

The very nature of the travel activity indicates means that they are in a positive state of mind which gives brands a chance to reach a large demographic of people who not only welcome their messaging but also pay close attention to it compared to in their everyday lives.

The airport passengers are mostly comprised of affluent people who invest in travel often times internationally & they also see shopping as part of their travel experience.

Retail Branding

We help you create an impeccable Retail Branding Strategy to arouse your customer’s interest in your brand.

Our strategy starts when our marketing team defines your brand in a way which embraces your business model.

We then develop a consistent message aiming at your target consumer’s emotions, which persuades them to prefer your product over the others for reasons that they cannot fully identify. Which results in strengthening of your customer’s loyalty.